Emily Hunt is a political scientist turned content marketer at Coveo. She combines her analytical skills with a passion for storytelling to produce compelling content across all areas. If she’s not writing, she’s exploring the great outdoors, jamming out to rock ‘n’ roll, or reading Harry Potter...again.
The SaaS-fueled app-ification of consumer and enterprise software is driving more companies to hone in on the user experience; by evaluating the opportunity for in-app contextual help to drive adoption…
For decades, marketers have been staking their careers on segmentation and persona-based marketing. By creating a fictionalized representation of a potential buyer — such as an avocado-toast-eating urban millennial or…
“Here comes the sun, do, dun, do, do Here comes the sun, and I say It’s all right Little darling, it’s been a long cold lonely…” …2020, to pick up…
Under the umbrella of AI fall machine learning algorithms, which can be used to parse data, learn from that data, and make informed decisions based on what they have learned.…
The evolution of the digital employee experience prior to 2020, in hindsight, did not fully prepare us for what was to come. This year, workers in every sector of the…
Our journey to delivering truly relevant digital experiences has not been short. It reflects nearly two decades of technological development, driven by market-inspired innovation. The story behind the Coveo Relevance…
