Browse our tips, tricks, and techniques for improving your ecommerce search relevance – for an improved shopping experience, higher conversions. and overall order value.
SAP Commerce (née SAP Hybris) drives some of the world’s biggest ecommerce sites, including Bosch, Sigma Healthcare, and Office Depot. It seamlessly organizes product data and makes catalog management easy.…
The coronavirus pandemic has transformed the way we shop. The dramatic rise in online B2C shopping tends to grab most of the headlines. But, as customer expectations about ecommerce store…
Philosophy provides some big questions, such as “what do words mean?” While finding an answer to those larger quandaries is outside the scope of this article, this is the type…
As you look to improve your personalization initiatives, it’s important to keep in mind two variables that impact shoppers: Shopper Intent and Search Engine Indexing. One might sound vague—while the…
The coronavirus pandemic has forced a wide variety of industries to rethink how they do business and to fast-track plans for digital transformation. The telecommunications business is no exception. To…
In lauding Salesforce B2B Commerce in its Forrester Wave: B2B Commerce Suites Q2 2020 report, analysts Joe Cicman and Emily Pfeiffer highlighted how Salesforce made “huge strides in search through…
Don’t look twice, but you’re losing B2B customers to sites that offer a B2C experience. B2B customers are also B2C consumers. They refuse to wait more than one second for…
When it comes to choosing a site search tool for an ecommerce platform, evaluating options is far from simple. Most vendors tout AI capabilities. As Gartner analyst Mike Lowndes pointed…
When it comes to digital shopping experiences, search personalization is more important today than ever before. If in 2019 about 60% of shoppers expected personalized content, that number increased to…
In a previous article we addressed how, despite having machine learning, digital merchandisers are forced into manually managing synonyms. We showed how it is tedious, laborious, non-scalable – and error-prone.…
