Digital retailers are sensitive to wanting to provide relevant experiences to people. But it turns out that relevance is highly nuanced, particularly in Ecommerce. And it is even harder to…
Jumping into the New Year, most of us would like to forget 2020 ever existed. However, then we would have missed some really great research on how to create highly…
For decades, marketers have been staking their careers on segmentation and persona-based marketing. By creating a fictionalized representation of a potential buyer — such as an avocado-toast-eating urban millennial or…
How’s work-from-home working out for you? If it has been a breeze, you’re one of the few blessed ones. The digital workplace has been around for more than a decade.…
Today, we are beyond thrilled to announce the release of our first anonymous shopping dataset to the AI community. This release follows the recent publication of our article on intent…
Relevance is the key to competing in an overcrowded market, and relevance starts and begins with the ability to engage people, intoned Louis Têtu, chairman and CEO, Coveo at the…
